Pytcher Homes.

Pytcher Homes is known for building beautiful custom homes across the Dallas Ft. Worth metroplex and needed an image that matched the quality of their services.

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Branding

We combined vintage aesthetic with modern sensibility to build a new brand identity for Pytcher Homes.

As part of the branding, we wanted to focus on the personal touch Pytcher Homes provided by focusing some of the website imagery on the Pytcher Homes executive team.

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Website

Our initial concept focused on emulating the open, elegant feel of the houses built by Pytcher Homes. As we narrowed down on the art direction, it became obvious that clear photography, large images with interactive links, and smart use of parallax scrolling would help build the image we had in mind.

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Collateral

As part of our deliverables, we provided Pytcher Homes with customized business cards, signs, and letterheads.

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